Shifting Sands: Japanese Expats Re-evaluate Life Abroad Amidst Changing Global Landscape

A notable demographic shift is underway among Japanese expatriates, with a discernible trend of returnees heading home and a changing profile of those who remain abroad. Factors such as rising living costs, evolving corporate strategies, and a desire for different lifestyles are reshaping the expatriate experience across Asia and beyond.
Key Takeaways
- The number of Japanese expatriates in Southeast Asia is declining, with local hires increasingly filling managerial roles.
- Overall, the global Japanese expatriate population has seen a decrease since its peak in 2019, with significant drops observed in the US and China.
- Despite the overall decline, certain regions like Africa, the Middle East, Central America, and Oceania are seeing an increase in Japanese residents.
- Financial institutions are adapting to serve affluent Japanese expats, particularly in hubs like Thailand.
- Community-building activities, such as rugby tournaments, play a vital role for Japanese expats navigating life in Asia.
The Exodus from Southeast Asia
Southeast Asia, once a popular destination for Japanese professionals, is experiencing a reduction in its Japanese expatriate population. Companies are increasingly opting for local talent to better understand and cater to regional market nuances. This strategic shift, coupled with the reluctance of dual-income households to undertake overseas assignments, is contributing to the decline. For instance, Thailand has seen a decrease in Japanese residents over the past three years.
Global Trends and Returning Home
Globally, the number of Japanese living abroad peaked in 2019 at 1.41 million, but has since seen a steady decline, reaching 1.29 million in 2023. This reversal of a long-standing growth trend is attributed to various factors, including the lingering effects of the pandemic and mounting economic pressures, particularly the rising cost of living. Major expatriate hubs like Shanghai and New York have witnessed particularly sharp decreases in their Japanese populations.
While some regions are seeing fewer Japanese residents, others are experiencing growth. Africa, the Middle East, Central America, and Oceania are becoming new destinations for Japanese expatriates, suggesting a diversification of global migration patterns.
New Opportunities and Community Bonds
Despite the overall trend of returnees, opportunities and new markets are emerging for Japanese expats. Financial institutions like Daiwa Securities are actively targeting affluent Japanese individuals who have relocated to Southeast Asia, establishing new offices, such as in Thailand, to cater to this demographic. This indicates a continued, albeit evolving, presence and economic engagement of Japanese nationals in the region.
For those who remain abroad, community plays a crucial role in adapting to new environments. Activities like the annual Asian Japanese Rugby Cup (AJRC) serve as important platforms for Japanese expats across Asia to connect, build support networks, and ease their transition into new cultures. This highlights the enduring social connections that facilitate the expatriate experience.
Japanese Expats in Asia: Trends and Shifts
- Japanese expats leave Southeast Asia, replaced by local hires, Nikkei Asia.
- More Japanese expats in US, China returning home amid rising costs of living, South China Morning Post.
- Japanese expats in Asia find community through rugby, The Japan Times.
- Daiwa Securities targets rich Japanese expats with new Thailand office: CEO, Nikkei Asia.
Filed under
The Moveandstay editorial team writes about serviced living, workspaces, and city guides across Asia-Pacific.
Read next

Serviced Offices Surge in Popularity as Businesses Embrace Flexible Leasing
May 3, 2026

Hong Kong Serviced Apartment Market Buzzes with Sales and Investment Activity Amidst Shifting Valuations
May 3, 2026

ONYX Hospitality Group Elevates Shama Serviced Apartments with New Lifestyle Concept and Ambitious Expansion
Apr 26, 2026